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Advertise with Merle FM


Merle FM is consistently one of Knoxville’s most listened to radio stations. A great deal of time, planning and energy has gone into making Merle one of the most listened to radio stations in Knoxville. Join us for the ride?

Here’s what we need:
1. Your business name, address, phone number and years in business.
2. Business owner, manager, or decision maker and a cell phone contact number.
3. A good time to contact you.

Who Listens?
Don’t let the music or the stereotypes fool you. It just may surprise you who listens to country music. They are adults between the ages of 18 and 54. In fact, 65% of the audience is adults 18-49 and 61% of the audience falls between the ages of 25-54. With this audience profile, country music covers the two demographics advertisers want most. The average age of the country music listener is an 42-years-old with money to spend.*

Country music is the south!
Since country music had its birth in the South, it’s no surprise that the South has the largest percentage of country music listeners of any area of the country. In fact, 44% of the adults 18+ listens to country music.*

The country music listener is well educated. In fact, over 20% of the country music audience attended college. A country music fan may be a stay-at-home mom or a doctor, lawyer, banker or teacher. The country music audience has a wide and varied fan base.

Once again, don’t let the stereotypes fool you. Over half of those who listen to country music have a household income in excess of $50,000.00. There are a few more facts you should know about the average country music fan. Over 79% own their own home. They are more likely to purchase a domestic car, truck, or SUV and the typical country music listener is more likely to use the internet on a weekly basis than others.*

*Country Music Industry Overview & Listener Analysis

Advertising Packages:
Monday – Friday:

5:30 – 10 a.m.
10 a.m. – 3 p.m.
3 p.m. – 7 p.m.
7 p.m. – 12 a.m.
12 a.m. – 5:30 a.m.

Saturday & Sunday:

6 a.m. – 12 a.m.
12 a.m. – 6 a.m.

Live Remote Broadcasts:

Monday – Wednesday
$1,500 – 3 hours

Thursday – Friday
$2,000 – 3 hours

$2,500 – 3 hours

$2,000 – 3 hours


*Ask about our remote discounts and free remotes with advertising agreements.


No radio station will work harder for your business. Your success is required for our continued existence. As a locally owned radio station, we live here and work here. Our clients are our neighbors. If something goes wrong we can’t blame the corporate office. So, we go the extra mile to make sure your advertising makes you money. Also, as a locally owned radio station, we can make decisions that impact your business immediately. We do not have to call the corporate offices somewhere out of state.  Please consider joining these and the many other satisfied clients on Merle FM, Knoxville’s fastest growing radio station.
Merle FMRonMerle FM